How Much Does Noom Really Cost?
Are you curious about the cost of signing up with Noom?
If so, you may be surprised to discover that noom.com doesn’t offer up pricing information.
That info is concealed behind a sign-up process; the service wants you to give them your email address before talking about their fees.
Here are the three key points to understanding what Noom costs:
1. There’s a Price to Join
When you give Noom your email address, what you get in exchange is a free evaluation. Complete that, and you will next be offered a free trial of up to 14 days. Rather than having a fixed cost, this trial asks you to “pay what you think is fair.”
The site offers you a convenient “pay $1” option, and this is what the overwhelming majority of would-be subscribers choose. If you pick that, Noom will send you an email after you click “see my plan.” Following the link in the email will take you to a checkout screen where your (paying) Noom experience will begin.
It is possible to sign up for the Noom trial without paying anything — by, for example, using our exclusive offer.
2. What’s it Cost per Month?
Here’s how the Noom subscription is priced (updated to reflect 2020 data) if you choose to stick with the service after the initial trial.
Unless you cancel Noom during your trial period, the service will bill you automatically on your 15th day.
The default fee is $129 for four months of service; this charge will recur every four months until you cancel.
If you are looking for a shorter commitment, Noom can be paid for on a month-to-month basis.
However, the monthly rate is significantly higher than the quarterly rate: $59 per month.
Here’s how the quarterly billing program works out at other time intervals.
You’ll be paying:
- Every day: $1.10
- Every week: $7.70
- Every month: $32.35
- Every year: $387
Note that if you decide to cancel Noom, it’s important to do it before the start of your next 4-month billing cycle.
Your credit card is always billed on the first day of the period.
3. How Much Does Food Cost While Using Noom?
Food is not included in the cost of a Noom subscription, and taken overall, it will make up the largest part of the cost of your diet.
our food costs will mostly consist of groceries, but a comprehensive estimate of your costs should also account for any restaurant dining you do.
Currently, the average household’s annual food budget is roughly $6,600.
Considering that the average household has 2.5 people, that makes the individual cost of food $2,700 per person per year, or $225 per month.
This is an extremely rough estimate, and an individual’s food costs can vary widely above or below that estimate.
Someone who eats out regularly, for example, may spend close to $200 on restaurant food every week.
Making an accurate estimate of your current monthly food expenditure is an important part of figuring out how much the Noom diet plan is going to cost you.
Once you’re on the Noom plan, you’ll be asked to eat healthy foods, including fresh fruits and vegetables and whole grains.
This may oblige you to spend more on the requisite groceries than you used to.
But the good news is, this added expense is often offset entirely by reductions in less-healthy food spending, like restaurant meals, alcoholic beverages, and snack foods.
Last Words: Is Noom Worth The Cost?
Is the expense of Noom worth it? Extensive research shows that your odds of achieving weight loss goals go up significantly if you stick to a plan that provides structure, motivates you, and holds you accountable. And that’s exactly what Noom does.
Essentially, Noom costs you $32 per month plus your food costs. Considering that you get personalized coaching and support from a team of professionals, you’re getting significant value for your money.
Even if you’re only getting a few hours of personal attention from your coach each month, the $32 cost makes that a good deal.
Since personal support is often the difference between success and failure when it comes to weight loss, joining Noom would seem to be a pretty smart decision.